For teams that ship fast
Simple user onboarding and feature adoption
StepsKit turns your product into its own tour guide. Onboard new users, announce features in context, and answer "how do I" questions — with in-app tours you can build in 2 minutes.
We just shipped the feature you've been asking for. Let us show you how to enable it.
Onboarding ≠ data collection
Stop confusing the signup form with onboarding.
- 5-step signup form3-step product tour
- “Welcome to [product]” email“Click here to do the thing” tooltip
- Help center link in the footerContextual nudge at the moment of friction
- A demo video on the homepageA walkthrough inside the app
Use cases
One tool. Three jobs — onboarding, launches, and support.
Features ship and nobody finds them. New users sign up and bounce. Support queues fill with "where did X go?" tickets. In-app tours fix all three — without an engineering handoff.
Feature adoption
Get users to actually use the features you ship.
Most features ship and never get used. Anchor an in-app tour to the feature itself — and users discover it in context, not in a changelog they'll never read.
- Ship Friday, drive adoption Monday
- Surface features users never found
- No code, no deploy, no engineering ticket
User onboarding
Guide new users to their first “aha” — before they bounce.
New signups decide in 90 seconds. Walk them through your core workflow the moment they log in — before they hit the close button.
- Activate before they churn
- Replace docs new users won’t open
- Different tours per user segment
Support deflection
Turn repeat “how do I…” tickets into self-serve tours.
Your support queue runs the same five questions on repeat. CS ships tours where the problem happens — no code, no docs site nobody opens.
- Deflect tickets before they’re filed
- CS ships guides without code
- See which guides cut tickets
Live in 5 minutes
From snippet to live tours
<body>
<div id="app">...</div>
<!-- Add before </body> -->
<script
src="cdn.stepskit.com/v1.js"
data-api-key="sk_live_a3f..."
data-user-plan="pro"
data-user-role="admin"
async
></script>
</body>Step 1
Add one snippet
Paste one script tag with your user attributes. Works with any web app.
Let us show you around your new dashboard.
Step 2
Build tours visually
Add steps, write copy, and preview — all from your dashboard. No code, no browser extension.
Step 3
Target the right users
Show tours based on plan, role, URL, or any attribute you pass in the snippet. Each user sees only what matters to them.
Click here to export any report.
Step 4
Watch it work
Tours appear for matched users. Track completions and engagement from your dashboard.
In-app hints
Drop a hint right where users get stuck
Persistent, contextual help anchored to any element. They wait for the click, then open a popover with a CTA.
- Five indicator styles.
- Question mark, info, dot, pulse, or badge. Pick what fits your UI — size and colors are yours.
- One click opens a popover.
- Link to a doc, start one of your tours, or fire a custom event so your app handles it.
- Same targeting as tours.
- Show by plan, role, URL, or any attribute you pass. Cap to once per visitor when one chance is enough.
Smart targeting
Show the right tour to the right person
Target by plan, role, behavior — or any attribute you pass.
- Attribute rules
- Target by plan, role, company, or any custom attribute. Combine with AND/OR for precise audiences.
- Page-level control
- Show tours only on specific URLs. Wildcards, exact match, or regex.
- Frequency capping
- Show a tour once per visitor, then never again.
Who should see this tour?
Tour will show to users matching all rules
Built-in templates
Never start from a blank page
Pick a use case, get a tour with real content already written, publish in under 5 minutes.
- Ready-made templates
- Pick a use case — feature announcement, onboarding, change communication — and get a tour with realistic copy already written.
- Smart placeholders
- Every template uses fill-in-the-blank markers. No staring at empty text fields.
- AI content assistant
- Click "Suggest Content" and StepsKit drafts step titles and descriptions from your UI. Review, edit, publish.
What are you building?
Your tour will be available at /tours/welcome-tour
Simple, no-tricks pricing
One plan. Everything included. No per-MAU limits, no feature gates, no surprises.
Pro
Everything you need to announce features, onboard users, and drive adoption — all in one plan.
What's included
- Unlimited tours
- Unlimited users — no MAU pricing
- AI content assistant
- Analytics dashboard
- Custom theming
- Embed on any domain
Monthly
$19/month
Start FreeFirst tour free, no credit card needed. 14-day money-back guarantee. Cancel anytime.
Start guiding your users today
Build your first tour in 5 minutes — free, no credit card needed.
Create Your First Tour Free